Understand customer behaviour - benchmark locations
With increasing success of online banks, convential retail banks face the challenge to operate stores efficient and customer friendly.
sensalytics offers all necessary tools to track store frequency, to calculate conversion rates between self service areas and service counters. Dwell time tracking for queues, ATMs and info terminals are the ideal foundation for benchmarking a location.
Features and Insights
Conversion between self service area and service counters
Utilisation of ATMs
Compare stores and time frame (e.g. "around ultimo")
Optimize opening hours
Cost savings through store consolidation
Retrieve conversion rates
Solutions for banks and savings banks
Compare your branches, optimize your staffing, check the frequency in the self-service area, adjust the opening hours, consolidate and expand the store network. The decision-making basis for this is provided by People Counting by sensalytics.Read more
Counting visitors was yesterday: with Path Analytics from sensalytics you know exactly how many customers were at the ATM, how many went in addition to the statement printer and how many visitors were(/went to) at the counter as service customers. This information allows you to tailor your local affiliates to the needs of your customers.Read more